Study Task 10: Showreel

Showreel 2018, Eloise Wayling

Study Task 9: Life's a Pitch

For this study task I joined a collective with Christopher Hoare, Katie Heath and Katie Slack called 'That Collective'. I suggested this as a name with the hope of it being very memorable, that if someone was trying to remember 'you know, what's the name, you know of, that collective...' and like that, they can search us! I came up with a very quick logo, looking to the 'The Line' for inspiration of a simple logo which clearly portrays the name.

An outline of our pitch is below, where we expressed that we are versatile in which customers we take, but our USP focusses on the story. That Collective delivers memorable characters and tales, regardless of medium.

Study Task 8 : Commissions/Freelance

For commissions I have penned my rate as £10 per hour : this is in regards to digital work as I don't need to consider material costs!
I have struggled with this so far because I'm inexperienced in working out how long roughly a piece will take me! I don't think I considered the non billable hours (admin, invoice, discussions with the customer)  for my first 2 commissions so may have lost out on money where I take a LOT of time to make sure the customer is happy! But I am definitely learning from these experiences!

The first time I got commissioned in February, I was in shock and so flattered all at the same time that I think I cried. Never in my wildest dreams would I have thought a person would spend money on my work, and especially not as a student. I have also never advertised for commissions so it was even more gratifying that someone would seek my work out.
It emphasized how important social media is as the only reason I got the first commission was because this person had seen a previous drawing of mine and wanted me to recreate it for herself and her girlfriend! After that, people knew I was open to taking work so that's how I got my second in April! And following on I've had a bit more interest in the couples drawings.

I have a long way to go in regards to pricing still, I haven't quite mastered knowing how long a piece will take me which in turns mean I lose out on the financial side- I need to improve this, work faster, and not feel ashamed to charge a fair price for my work! I really struggle with feeling worthy enough for the money, especially when it comes to asking peers because I know a student doesn't have great funds.
I'm going to focus on pushing for commissions on my social media, especially over summer.

Commission 1

Commission 2

Draft Agreement to work!

Draft Invoice!

Study Task 7: CopyShop

After reviewing my current online presence I've realised that there are more measures that I can take to protect my own intellectual property which I hadn't considered as very important before- I guess I thought anyone would WANT to steal my work! But as I start to be asked for commissions it's becoming more important to me.
In terms of copyright: I credit other work where I can on Instagram and on my blogs, and do not take credit for work that isn't mine e.g. in my showreel I state which elements of collaborative work I did.

I do not have a copyright banner on any sites, and my artwork is only on Instagram. I have not used watermarks before for the reason I mentioned previously, but I plan to start putting a simple tag (of my name) next to the work I post! I also check with anyone who commissions me that the work I produce can be posted to my social media!

When I am free to do commissions I put a contact in my Instagram bio, but I also may swap to the "artist" account on Instagram so the Email option is always there if anyone was wanting to get in contact about my work.